Window graphics have been a reliable marketing technique for a long time, which is why businesses continue to use them. Not only are they effective at advertising products, but they are the perfect way to bring life to your storefront window through color and design.
If you are a business owner in Greensboro, NC, looking for a cost-effective way to advertise at your storefront with signage, consider window graphics by The Carolina Signsmith. Contact us to book a consultation and find out how we can help you with a custom signage solution tailored for your business.
Window Graphics 101
It’s important to know more about window graphics before you decide to invest in them. As they are a significant marketing tool that we believe more businesses should take advantage of, we have compiled all the essential information you need to make an informed decision.
They are Easy to Install/Remove
One of the major benefits of using window graphics is how easy they are to install and remove. While most signs require an expert to complete the installation, anyone can apply window graphics, although we have no problem helping if you request it.
They are also easy to remove, requiring only a heating gun and some window cleaners to scrub away any residue. Many people believe that the removal process of window decals will damage the windows, walls, or glass they are applied to, but this is incorrect. If there is any residue left over, it comes off easily, leaving your space as good as new.
There are 5 Main Types of Graphics
When looking for the right kind of wall graphics, it’s important to consider the five main types of graphics, and then determine how to make it your own. They are:
- Clear Decals
- Opaque Decals
- Frosted Decals
- Perforated Window Graphics
- Window Clings
And although technically not a graphic, you can choose vinyl window lettering as well.
Knowing the difference between each type can help tailor signage to achieve your goals. For example, if you’re striving to increase privacy in your office space, frosted decals add translucent film to windows, which makes it harder to see through them. They also add a professional and pleasant aesthetic to the environment.
If you’re unsure what category is best for your business, give us a call today. One of our sign specialists will learn more about your business and then provide tailored recommendations for you.
You Can Use Them as Window Signs
When we use the term “window graphics”, you may be imagining images of cartoon graphics or art. While this is one way of using this kind of graphics, there are countless others that are great for window signs for business. From displaying your hours of operation to temporary promotions, this sign solution is multi-disciplinary.
Cost-Effective Advertising
Out of all the types of graphics and signage on the market, window graphics are one of the most budget- friendly. They are made with vinyl, which is a cost-effective, yet durable, material, which makes it an excellent option.
During our consultation, we will learn more about your signage budget and business goals, so that we can find the perfect option that caters to both.
Size and Location Matter
While it may seem obvious, the size of your graphics impacts its visibility. Oftentimes, the larger the graphics, the more noticeable they are. However, it is crucial when designing your graphics to understand the space that you can work with, the distance away that you want people to see and/or read your graphics and any additional factors that impact size.
You also need to consider the height of your window graphics. Putting them too low or too high will make it harder to read. Find a happy medium where everyone can read them comfortably. We are always ready to lend a helping hand with this aspect of the design process.
Know Your Audience
Who are you trying to attract to your business? Are professional business window signs the right advertisement, or are you trying to cater to a more creative, fun crowd? You wouldn’t expect to see the same type of signage at a restaurant and a law firm, so it is important to tailor your signage to the type of atmosphere you want to create and the audience you want to attract.
The Carolina Signsmith: Your Reliable Local Signage Provider
While we have given you the basics about window graphics, there is so much more to know. We are happy to give you an in-depth look at this type of signage and how it will boost your business. Contact us at 1-336-967-7446 to book a consultation with a signage expert and see firsthand how easy it is to attract new customers with custom window graphics by The Carolina Signsmith.
