Outdoor Building Signs for Business

Home » Outdoor Signs » Building Signs

Commercial Building Signs

Staying visible is crucial to success. Brick-and-mortar businesses in Greensboro that intend to drive traffic to their physical locations and increase sales need to make it easy for people to find their location. As businesses continue to transition to digital formats of advertising and sales, there is an expanding opportunity for savvy business owners to take advantage of more traditional advertising methods — especially since innovative new practices are revamping them.

Outdoor commercial building signs are one of the most effective ways to point potential customers to your business establishment, making them the first thing people come to learn about your company. The way they appear, therefore, will likely influence people’s first impression of your brand. By investing in a company specializing in creating high-quality interior and exterior promotional signage, your Greensboro business will rapidly improve its chances of improving brand recognition and profits.

Request a Quote

What Are Commercial Building Signs

Outdoor building signs are used on various commercial structures to provide pedestrians, commuters, and other people in the surrounding area with important branding and informative content. These exterior building signs are strategically placed so they are highly visible and can grab the attention of passersby with ease. These signs feature more durable material than their indoor counterparts because of extended exposure to the elements and increased likelihood of damage.

Types of Building Signs

When it comes time to choose the right outdoor building signs for businesses, there are various options available to owners and operators. Depending on the nature of the industry and the company’s unique branding, these types of signs can be used individually or in combination to produce optimal results. Below are some of the most popular forms of external building signage we provide at The Carolina Signsmith:

Best Commercial Building Signs in Greensboro


Among the most popular types of exterior building signs we see are wall signs, and it is easy to see why. Wall signs are about as classic as it gets and part of what makes them so popular in the first place. Customize this signage to complement the color and texture of your building’s façade and overall architecture. Outside building signs like this allow for a unique appeal that will set your business apart from the rest.


Channel and dimensional letters both make it to the list of top favorites simply because they make your business pop out, literally. These three-dimensional signs are raised from a mounting surface; their thickness can vary depending on the materials used, your goals, and your preference. These signs are chosen for their durability and customizability. Exterior letters for buildings are so popular because they can be implemented using various building materials and lighting systems to make them pop out from the wall.


Lighted or illuminated signs are perfect for businesses that operate 24/7 or want to increase visibility even after sunset. They can be mounted on your building’s façade or roof and illuminated in various ways for maximum exposure. Recently, the use of backlit building signage has exploded in popularity as businesses continue to acknowledge and adopt the benefits of custom lighted sign solutions.


Exterior hanging signs come in various shapes and sizes. They can also differ in how they’re suspended or mounted on your exterior walls. Typically, these signs are positioned perpendicular to the flow of traffic. The Carolina Signsmith can custom design your projected signs or blade signs to entice passersby to enter your business. Wood, metal, and HDU are some of the most widely used materials for these signs. You can have them illuminated or non-illuminated, but if you do business after sundown at all, we highly recommend illuminated outdoor building signage.


Commonly found in hotels and restaurants, branded canopy and awning signs are perhaps among the most versatile marketing tools you can get your hands on. This is a perfect option for business owners who want to protect their storefront and intensify their marketing game simultaneously. This type of signage is often made of canvas, but we have other custom options if you need additional materials.

The Right Building Sign for Your Business in Greensboro

As The Carolina Signsmith from Greensboro, we understand what it takes to make a compelling sign for your local business. We want you to have building signs that accurately represent your brand’s personality and the unique deliverables your business offers. First impressions last, and we firmly stand by this belief. So, before people even get a chance to set foot inside your premises, encourage them to come in and do business with you through the use of professional-looking exterior signage.

With the number of materials and designs to choose from, getting the right office building sign for your business can be tricky. For this reason, signage experts consider the following factors:

  • Your precise location within the community
  • The suitability of your building for exterior signage
  • The number and strength of competitors in the area
  • Your brand’s personality and unique deliverables
  • The desired target audience for your content
  • What your budgetary constraints are
Mango Dental Building Signs Made by The Carolina Signsmith in Greensboro, NC 

The Best Sign Company Near Me

If you are looking for a local sign maker in Greensboro that can expertly design, manufacture, and install results-driven outdoor signs, The Carolina Signsmith is your best bet. Using only top-of-the-line materials and sophisticated installation methods, we make sure every project aptly represents your brand and draws in more customers to your business. Our suite of exterior business signage services will allow you to choose the precise option that best fits your business profile, goals, and current standing within the community.

As a reliable local commercial building sign company in Greensboro, The Carolina Signsmith takes care of everything for you to ensure you get the highest-quality office building signs while you take care of other important business matters. We always take the time to inspect your location and see how much space you have for a sign. This allows us to help you choose the materials and design most suited for capturing your target audience’s attention.

Building Signs Near You

The Carolina Signsmith is a professional sign-making company based in Greensboro, North Carolina, committed to working closely with clients to create custom building signs for their businesses.

Everything you need to know about building signage

What is building signage? How can The Carolina Signsmith help you create the best sign to help you stand out from the competition?

An effective building sign is a great way to increase footfall and create a heightened sense of visibility for your local business. If you’ve ever asked yourself, “who makes the best building signs near me?” you don’t need to look further.

The Carolina Signsmith has extensive experience designing, manufacturing, and maintaining high-quality business signs for a wide range of local businesses and organizations, with a commitment to maintaining exceptional standards for all clients.

There are various types of building signs available to promote your Greensboro company, and our experts are ready to offer consultation and advice to help you create the best business building signs to bring in new customers.

What The Carolina Signsmith can do for your business

We have extensive experience with a range of uses of building signs, from fascia signs for retail outlets and hospitality venues to smaller, functional signs to indicate designated smoking areas and wayfinding for parking and delivery areas.

Our exterior building signs can also be designed with bespoke lettering, including channel letters for the name of your company and dimensional letters to be used for building numbers.

So, if you already have your branding and visual themes well established, our design team can work with this material to help deliver a building sign which fits in with your existing company brand.

If you’re looking for a building sign with a little more impact, or your business operates primarily at night, we also offer vibrant and eye-catching lighted building signs, giving your Greensboro company the attention it truly deserves.

Making sure your business signs follow the rules

We can also offer advice on the relevant Greensboro bylaws, ensuring the placement, size, and mounting method are all in line with local laws before the installation process goes ahead.

You’ll also need to check with the building owner or landlord to ensure your signage is compliant with any rules they have in place, and we’ll take these instructions into consideration, so you can be confident your sign is compliant with any rules.

Contact The Carolina Signsmith

As the pre-eminent building sign maker in Greensboro, The Carolina Signsmith’s professional team is ready to help you design, produce and install commercial building signs.

If you have any questions about the cost of building signs or would like to talk to one of our signage experts about your company’s requirements, you can contact us here to find out more information.

frequently asked questions

There are various signs that you can add to the exterior structure of a building to promote your brand and what you stand for. These particular signs include but are not limited to; channel letters, dimensional letters, and fascia signs. It is important to note that most of these signs will require a permit prior to their installation. 

Building signs can help take your brand marketing strategy to the next level by attracting a lot of foot traffic. Having unique signage can catch the eye of many passersby. When your business has generated its loyalty, signage helps direct those individuals to where your store is, even if it is in a plaza or amidst competitive businesses. 

There are many kinds of signs out there; the top ones are; pylon signs, pole signs, monument signs, directional signs, wall signs, projecting signs, awnings, window graphics, sidewalk signs, and vehicle graphics. The sign you choose is entirely dependent on the purpose it is going to be used for. Do you want to generate foot traffic or tell people where your store is? Answer these questions before you choose. 

The cost for different building signs can vary based on the materials that are used, the kind of customization that goes into them, and their specific size. Depending on your business’s unique branding needs, our experts can help you determine cost after a short consultation. Don’t hesitate to reach out to us for more information. 

Some people take on the design of building signage as a DIY project but don’t be compelled to make that same mistake. Only experienced professionals know what goes into building signage that will last a long time and effectively convey your message. The DIY route might cost you less money now, but it will cost you more in the long run. The best way to design building signage is with the help of an expert.